Amazon Seller
Analyze Amazon Seller Central sales data, inventory levels, and order information. Requires a Professional selling plan for SP-API access.
Overview
The Amazon Seller integration connects your Amazon Seller Central data to Claude Code through Presso, giving you instant access to sales, inventory, orders, catalog, pricing, and Brand Analytics data — all through natural language queries.
Instead of downloading reports from Seller Central and analyzing them in spreadsheets, ask Claude Code "How are my orders doing this month?" or "What are the top search terms for my brand?" and get an instant, actionable analysis.
For pricing details, see our plans and pricing.
Important: Amazon SP-API requires a Professional selling plan. Individual selling plans do not have API access and cannot connect to Presso. You can upgrade to a Professional plan in your Seller Central account settings.
Setup
Prerequisites
- An Amazon Seller Central account with a Professional selling plan
- A Presso account with an active subscription
- Claude Code installed and configured with the Presso MCP server
Connect Amazon Seller
- Open the Presso dashboard.
- Click Add Connection and select Amazon Seller.
- Sign in with your Amazon account and grant Presso read-only access to your seller data.
- Once authorized, the connection appears on your dashboard with a green Connected status.
Note: Presso requests read-only access only. It cannot modify your listings, inventory, or pricing.
Available tools
The Amazon Seller integration provides the following tools:
Order management
| Tool | Description |
|---|---|
amazon_seller_get_orders | List orders filtered by date range and status |
amazon_seller_get_order | Get detailed information for a specific order |
amazon_seller_get_order_items | Get item details for an order |
Catalog and products
| Tool | Description |
|---|---|
amazon_seller_get_catalog_item | Get product catalog information by ASIN |
amazon_seller_search_catalog | Search the catalog by keyword |
amazon_seller_get_listing | Get listing details |
Inventory management
| Tool | Description |
|---|---|
amazon_seller_get_inventory | Get inventory quantity summary |
amazon_seller_get_fba_inventory | Get FBA inventory details (quantity and condition) |
amazon_seller_get_fba_shipments | List FBA inbound shipment plans |
amazon_seller_get_inbound_eligibility | Check FBA inbound eligibility |
Finance and pricing
| Tool | Description |
|---|---|
amazon_seller_list_financial_event_groups | List financial event groups |
amazon_seller_list_financial_events | Get financial event details |
amazon_seller_get_financial_event_group | Get details for a specific financial event group |
amazon_seller_get_pricing | Get product pricing information |
amazon_seller_get_competitive_pricing | Get competitive pricing data |
amazon_seller_get_listing_offers | List offers for a listing |
Reports
| Tool | Description |
|---|---|
amazon_seller_get_reports | List available reports (including Brand Analytics reports) |
amazon_seller_get_report | Get details for a specific report |
amazon_seller_get_report_document | Download a report document |
Account
| Tool | Description |
|---|---|
amazon_seller_get_participations | Get marketplace participation status |
amazon_seller_get_subscription | Get notification subscription information |
amazon_seller_get_destinations | Get notification destination information |
Example queries
Order analysis
Show me my order status this month.
Summarize orders from the past 7 days by status.
Are there any recent orders that were returned or cancelled?
Inventory management
Which products are running low on FBA inventory?
Show me products at risk of going out of stock.
Check the status of my FBA shipment plans.
Pricing and competition
Check competitive pricing for my top products.
Which products are not winning the Buy Box?
Financial analysis
Show me this month's revenue and fee breakdown.
Show me the monthly sales trend for the past 3 months.
Brand Analytics
Brand Analytics provides brand-registered sellers with advanced retail analytics on Amazon. Presso retrieves Brand Analytics data through the Reports tools using the following specialized report types:
| Report type | Description |
|---|---|
| Search Terms Report | Top search terms, click share, and conversion share for your brand |
| Market Basket Analysis | Products frequently purchased together with yours |
| Repeat Purchase Report | Repeat purchase behavior and customer loyalty metrics |
| Alternate Item Comparison | Products customers view as alternatives to yours |
Use these reports to understand how customers discover and interact with your products, identify cross-selling opportunities, and track brand loyalty over time.
What are the top search terms driving traffic to my products?
Which products are frequently bought together with my bestseller?
Show me my repeat purchase rate compared to last quarter.
Note: Brand Analytics requires Amazon Brand Registry enrollment. Sellers without brand registration cannot access these report types.
Tips and best practices
- Account for data delays. SP-API order data can have up to a 15-minute delay. It's not suitable for real-time inventory decisions.
- Check FBA inventory regularly. Stockouts significantly impact search rankings. Monitor inventory levels and plan replenishment ahead of time.
- Leverage competitive pricing. Regularly check competitor pricing trends to improve your Buy Box win rate.
- Track true profitability. Look beyond revenue — factor in FBA fees, advertising costs, and other charges to understand actual profit margins.
Limitations
- SP-API has per-API rate limits that may throttle high-frequency requests.
- Some report types may take time to generate.
- Historical data availability depends on account settings and report type.
- Individual selling plans do not have SP-API access. A Professional selling plan upgrade is required.
- Brand Analytics requires Amazon Brand Registry. Only brand-registered sellers can access Brand Analytics report types such as Search Terms, Market Basket, and Repeat Purchase reports.
Next steps
- Amazon Ads integration — Combine advertising performance with sales data for deeper analysis.
- Shopify integration — Compare Amazon and Shopify performance for multi-channel sellers.