E-Commerce & AI Commerce News Digest (March 4, 2026)
Akihiro Suzuki
Twitter
Source: kr-asia.com
Key Takeaways
- Affirm and Klarna launch BNPL payments for AI agents via Stripe's Shared Payment Tokens infrastructure
- DoorDash and Uber test full agentic ordering in Google Gemini
- From Meta AI's shopping features to Nexi x Google Cloud's European infrastructure, agentic commerce infrastructure development accelerates across the industry
Today's Top Stories
Stripe x Affirm x Klarna: BNPL Payment Infrastructure for AI Agents Launches

Affirm and Stripe Team to Combine BNPL and Agentic AI
Pay later provider Affirm is expanding its partnership with payments company Stripe. The expanded collaboration is designed to support shared payment
Affirm and Klarna have successively expanded their partnerships with Stripe to launch BNPL (buy now, pay later) payments for AI agents using "Shared Payment Tokens." Shared Payment Tokens is a token standard for agentic commerce payments established by Visa and Mastercard, enabling AI agents to securely complete payments on behalf of users.
Affirm announced integration with Stripe's Agentic Toolkit, allowing AI agents to present Affirm's installment payment options at checkout. Meanwhile, Klarna is similarly providing BNPL capabilities to AI agents through Stripe.
However, according to Retail Dive, Stripe itself has expressed a cautious view that agentic commerce will "progress incrementally." While infrastructure preparation advances, the company recognizes that actual consumer adoption will take time. This news symbolizes where the industry stands today: payment infrastructure is leading the way, while real demand is yet to follow.
Full article: Stripe, Affirm, and Klarna Integrate BNPL into AI Agent Payments via Shared Payment Tokens
DoorDash and Uber Test "True Agentic Ordering" in Google Gemini

DoorDash, Uber Test Out True Agentic Ordering in Google Gemini
DoorDash is among the first to test a new agentic ordering experience in Google Gemini, alongside Uber and other similar companies.
DoorDash and Uber have begun testing AI agent-powered ordering experiences on Google Gemini. When users ask Gemini to "order dinner tonight," the AI considers past order history and preferences to suggest restaurants and menu items, then completes the order — a practical use case for agentic commerce.
Previous AI assistants were limited to "searching and suggesting information," but this test covers the full scope through "transaction completion," where AI actually executes orders. With two major food delivery companies simultaneously testing on Google Gemini's massive platform, this demonstrates that agentic commerce is transitioning from "concept" to "implementation" phase.
Full article: DoorDash and Uber Begin Testing "True Agentic Ordering" in Google Gemini
Agentic Commerce
Nexi x Google Cloud Build Agentic Commerce Infrastructure Across Europe

Nexi Group and Google Cloud Collaborate to Drive Agentic Commerce Across Europe
/PRNewswire/ -- Nexi Group, a leading European paytech, and Google Cloud today announced a memorandum of understanding (MoU) to build foundational...
Nexi Group, one of Europe's largest paytech companies, and Google Cloud have signed a Memorandum of Understanding (MoU) to drive agentic commerce across Europe.
The partnership combines Google Cloud's AI technology with Nexi's payment infrastructure to build a foundation enabling AI agents to process transactions seamlessly across Europe's diverse payment environments. Europe, with its advanced PSD2/PSD3 regulations and open banking, is seen as highly compatible with agentic payments.
While Stripe is building agentic payment infrastructure in the United States, a similar acceleration is happening in Europe through the Nexi and Google Cloud combination. The global infrastructure competition for agentic commerce is intensifying.
Full article: Nexi x Google Cloud Build Agentic Commerce Infrastructure Across Europe
Paysafe Outlines 2026 Vision with New Wallet and Agentic Commerce

Paysafe Touts a New Wallet And Agentic Commerce As It Navigates 2026
Paysafe Ltd. early Tuesday reported mixed results for its 2025 fourth quarter as it works on multipl
Payment company Paysafe reported its Q4 2025 earnings and outlined agentic commerce readiness and a new digital wallet rollout as key strategic priorities for 2026.
The company achieved solid growth in e-commerce and wallet operations in 2025 and projects 5-8% revenue growth for 2026. On agentic commerce, Paysafe plans to advance infrastructure development to support AI agent-driven payment processing. The trend of payment companies incorporating agentic readiness into their corporate strategies is becoming increasingly clear.
Shopify President: "Agentic Commerce Will Expand E-Commerce's Market Size"

Shopify President Says Agentic Commerce Has The Opportunity To Increase E-Commerce's Total Addressable Market
Shopify's president discusses how agentic commerce could expand e-commerce's total addressable market at Morgan Stanley conference.
Shopify's president stated at a Morgan Stanley-hosted conference that agentic commerce has the potential to expand e-commerce's overall TAM (Total Addressable Market).
As AI agents search for, compare, and purchase products on behalf of consumers, it becomes possible to capture users who previously didn't use e-commerce or who dropped off due to the complexity of the purchase process. Shopify is advancing its agentic commerce strategy through "Agentic Storefronts," accelerating AI agent readiness across the entire platform.
AI Commerce Tools
Meta AI Tests Shopping Research Tool — Rivaling ChatGPT and Gemini

Meta AI Shopping Tool: New E-Commerce Rival to ChatGPT & Gemini
Meta tests a new AI shopping research tool within its messaging apps to compete with OpenAI and Google. Discover how Llama-powered product discovery and Wall Street's $856 price targets are shaping the future of AI-driven commerce.
Meta has begun testing an AI-powered shopping research tool within its messaging apps, challenging the AI shopping features being developed by ChatGPT and Google Gemini.
The tool is built on Meta's large language model "Llama," summarizing product comparisons and reviews when users ask about products. The ability to leverage Meta's massive user base across Instagram and WhatsApp is a key differentiator from competitors.
A three-way competition is forming in the AI shopping assistant market among ChatGPT (OpenAI), Gemini (Google), and Meta AI.
Full article: Meta AI Begins Testing Shopping Research Feature
Riskified Expands AI Agent Fraud Detection — Protecting Merchant AI Shopping Assistants

Riskified Announces Expansion of AI Agent Intelligence to Secure Native Merchant AI Shopping Assistants
Riskified expands AI Agent Intelligence to secure merchants' native AI shopping assistants from fraud and abuse
Fraud detection platform Riskified has expanded its "AI Agent Intelligence" capabilities to protect AI shopping assistants that merchants build natively.
As AI agent-driven purchases increase, so does the risk of fraudulent orders being executed at scale through AI. Riskified's new capabilities analyze transactions made through AI agents, distinguishing between legitimate and fraudulent agent orders. This move demonstrates that security infrastructure is urgently needed as agentic commerce proliferates.
Full article: Riskified Expands AI Agent Fraud Detection
Amazon Launches AI-Generated "Canvas" for Sellers

Amazon launches AI-generated 'canvas' for sellers as e-commerce platforms race to add AI tools
Amazon is rolling out a 'dynamic canvas' in Seller Central that generates personalized visual dashboards in response to seller prompts, building on its existing AI-powered Seller Assistant. The feature launches as Shopify, Walmart and others race to add AI to their merchant tools.
Amazon has introduced a new "Canvas" feature in Seller Central. When sellers enter natural language prompts, AI generates personalized visual dashboards in real time.
Positioned as an extension of the existing "Seller Assistant" AI, it visually displays information including sales analysis, inventory status, and advertising performance in dashboard format. As e-commerce platforms including Shopify and Walmart compete to enhance AI tools for sellers, Amazon is countering with its own unique approach.
Full article: Amazon Launches AI-Generated "Canvas" for Sellers
Global E-Commerce Trends
TikTok Shop Rapidly Narrows Gap with Shopee in Southeast Asia

TikTok Shop narrows the gap with Shopee in Southeast Asia's e-commerce market
The gap between the two players is narrowing, particularly in Vietnam, where TikTok Shop now commands more than 40% of the market.
TikTok Shop is rapidly closing the gap with Shopee in Southeast Asia's e-commerce market. In Vietnam particularly, TikTok Shop has captured over 40% market share, emerging as a serious threat to Shopee.
TikTok Shop's growth, powered by social commerce strengths, reflects the "content-to-purchase" funnel providing a user experience distinct from traditional search-based e-commerce. Competition among platforms is further intensifying in Southeast Asia's 600+ million consumer market.
Coupang's MAU Declines for Third Consecutive Month Following Data Breach

Coupang's monthly active users decline for 3rd straight month in February
Monthly active users of Coupang fell for the third consecutive month in February following a large-scale data breach incident disclosed by the e-commerce company late last year, industry data showed Tuesday.
South Korea's largest e-commerce company Coupang has seen its monthly active users decline for the third consecutive month through February. The primary cause is attributed to the large-scale personal data breach disclosed in late 2025.
While Coupang held a dominant market share in South Korea's e-commerce market, the data breach has triggered a visible exodus of users. This case reaffirms that data security is a risk factor directly tied to business growth for e-commerce operators.
Summary
The dominant theme in e-commerce and AI commerce on March 4 was agentic commerce payment infrastructure development. Affirm and Klarna, two major BNPL players, launched AI agent-enabled installment payments through Stripe's infrastructure, while in Europe, Nexi and Google Cloud moved to build agentic payment foundations.
On the demand side, practical use cases are emerging, with DoorDash and Uber testing agentic ordering on Google Gemini where AI actually completes orders. Meta AI has also begun testing shopping features, forming a three-way competition among AI shopping assistants.
Notably, Stripe itself has expressed a cautious view that agentic commerce will progress incrementally. While infrastructure is being built rapidly, consumer adoption will take time — a day that highlighted where the industry stands today.
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E-Commerce & AI Commerce News Digest (March 3, 2026)
McKinsey analyzes Europe's agentic commerce moment, Santander and Mastercard complete Europe's first AI agent payment pilot, and agentic commerce funding surges.

Stripe, Affirm, and Klarna Integrate BNPL into AI Agent Payments via Shared Payment Tokens
Affirm and Klarna adopt Stripe's Shared Payment Tokens for AI agent BNPL payments, while Visa and Mastercard agentic network tokens join the ecosystem

DoorDash and Uber Begin Testing True Agentic Ordering in Google Gemini
DoorDash and Uber begin beta testing AI agent-powered automatic ordering on the Google Gemini app, enabling autonomous multi-step task execution for consumers
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